A Data-Driven Plan for Brian Nevins
Your front door is invisible to 95% of your potential customers.
Brian, the data is undeniable. For 40 years you've built a brand with a rock-solid reputation. But that reputation is the only thing bringing people to your website.
This presentation uses your own data to show you exactly how we fix that, stop leaving money on the table, and build your next decade of growth.
The One Number That Says It All
A Tale of Two Traffic Sources
95.6%
Branded Traffic
This means 95 out of every 100 visitors who find you on Google were already looking for you by name (e.g., "nevins furniture," "nevins llc").
The Problem:
You are invisible to anyone searching for a solution without knowing your name. Those customers are finding your competitors instead.
Your Powerful Engine vs. Your Leaky Bucket
The data shows a huge disconnect between your brand's authority and its ability to attract new business.
Your Engine: Rock-Solid Authority
You have a strong foundation built on decades of trust.
620
Referring Domains
High-quality sites link to you, proving your reputation.
25
SEMrush Authority Score
A strong score for a niche B2B company.
Your Bucket: Leaking New Customers
That authority isn't being used to capture new audiences.
4.4%
Non-Branded Traffic
Almost no one finds you by searching for solutions like "modern conference tables."
1,047
Organic Competitors
Companies are capturing the customers you're missing.
The Solution is Clear
We Connect Your Engine to The Wheels.
We use your existing authority to power a content strategy that answers your customers' real questions and brings them directly to you.
Capture New Demand
Create "problem-aware" content (guides, articles) that ranks for search terms, bringing in customers who don't know your name yet.
Leverage Your Story
Showcase your 40-year history and expertise. This builds trust, differentiates you from competitors, and turns visitors into loyal advocates for your brand.
Dominate Your Niche
Combine your authority with a smart content strategy to become the definitive resource for designers and architects in your key markets.
Let's stop guessing and start building.
You've already done the hard part: building a company with a stellar reputation. My job is to make sure the right people find it. The data shows the path.
No pressure. No fluff. Just a data-driven plan.